The President's Message 2/17/25

“Love takes off the masks we fear we cannot live without and know we cannot live within.” – James Baldwin

Love is often described as a universal language, but its true power lies in its ability to unmask us. As leaders, we are frequently called to wear many masks—the confident visionary, the unshakable decision-maker, the relentless problem-solver. While these roles serve a purpose, they can also create barriers between who we are and those we serve.

The challenge of love, especially in leadership, is its demand for authenticity. Love asks us to let go of the façades we believe we need to survive—the personas we adopt to appear strong, invulnerable, or infallible. These masks may provide a sense of protection, but they also prevent us from connecting meaningfully with others.

When we lead with love, we embrace vulnerability. We acknowledge our fears, imperfections, and humanity. This is not a weakness; it’s an act of courage. To lead authentically requires trust—trust in ourselves, in our teams, and in the process of growth. It requires us to step into relationships with openness, even when it feels risky.

Love also compels us to see others beyond their masks. In a world where judgment often precedes understanding, love challenges us to look deeper. It encourages us to create spaces where people feel seen, valued, and safe to express their truest selves. As leaders, this means fostering an environment where authenticity is celebrated, and individuality is embraced.

The work of leading with love is not always easy. It can be uncomfortable to confront our own defenses and allow others to see us as we are. But the rewards are profound. When we remove our masks, we create room for trust, collaboration, and genuine connection. Our teams thrive when they know their leaders are not just capable, but compassionate; not just strategic, but sincere.

Leadership rooted in love transforms not only relationships but also outcomes. When people feel genuinely cared for, they are inspired to do their best work. When they see their leaders practicing authenticity, they are encouraged to do the same. In this way, love becomes a catalyst for growth—not just personal growth, but collective progress.

As you reflect on your leadership journey, consider the masks you wear and the ones you’re ready to set aside. Embrace the idea that love is not a weakness but a strength that empowers us to lead with integrity and purpose. By choosing love, you lead in a way that inspires others to show up as their full selves. And in doing so, you create a legacy that extends far beyond your role—one rooted in connection, authenticity, and enduring impact.